Backed byYC 2023 Batch LogoCombinator (W23)

Get paid without chasing customers

Reminder AI finds overdue invoices, drafts polite follow-ups, and shows finance what is paid, late, or blocked.

Detect overdue invoicesSend smart remindersEscalate politelyTrack payment status

Why it breaks

Collections follow-up gets messy when every customer needs a different touch

The hard part is not sending a reminder. It is knowing who to contact, when to follow up, how firm to be, and whether the invoice is actually still unpaid.

01

Manual chasing creates inconsistent follow-up

Finance teams lose time checking invoice age, customer history, open threads, and who should send the next reminder.

02

Generic reminders can damage relationships

A high-value customer, a new buyer, and a repeat late payer should not receive the same message at the same point in the cycle.

03

Escalation often happens too late

When ownership is unclear, overdue invoices sit quietly until cash risk becomes urgent and the customer conversation gets harder.

04

Payment status gets split across systems

Teams jump between inboxes, spreadsheets, payment processors, accounting tools, and CRM notes to understand what is paid or blocked.

How Reminder AI fixes it

One workflow from overdue invoice to customer-safe follow-up

Each step is designed for teams that need reliable collections motion without making every reminder feel like a manual fire drill.

01

Overdue invoice detection

JustPaid monitors invoice due dates, payment status, customer history, and open balances so your team knows which accounts need attention now.

  • Invoice age and due-date tracking
  • Customer-level payment context
  • Priority queues for overdue balances
Overdue invoice detectionAutomated

Invoice age and due-date tracking

01

Customer-level payment context

02

Priority queues for overdue balances

03

Finance review ready

Reminders, escalation rules, and payment status are surfaced clearly so the team can approve, adjust, or pause follow-up.

02

Personalized reminder generation

Reminder AI drafts customer-safe follow-ups based on relationship strength, payment behavior, invoice value, and where the customer is in the collection cycle.

  • Friendly, professional, and firm tone options
  • Invoice-specific payment context
  • Customer history-aware messaging
Personalized reminder generationAutomated

Friendly, professional, and firm tone options

01

Invoice-specific payment context

02

Customer history-aware messaging

03

Finance review ready

Reminders, escalation rules, and payment status are surfaced clearly so the team can approve, adjust, or pause follow-up.

03

Multi-channel follow-up

Send the right message through the right channel while keeping customer communication, payment links, and internal notes connected.

  • Email-first reminder workflows
  • SMS or phone escalation support
  • CRM and finance-team visibility
Multi-channel follow-upAutomated

Email-first reminder workflows

01

SMS or phone escalation support

02

CRM and finance-team visibility

03

Finance review ready

Reminders, escalation rules, and payment status are surfaced clearly so the team can approve, adjust, or pause follow-up.

04

Escalation and payment tracking

Track what has been sent, what customers have answered, what remains overdue, and which invoices need finance approval or human review.

  • Escalation queues and approvals
  • Payment status updates
  • Blocked invoice visibility
Escalation and payment trackingAutomated

Escalation queues and approvals

01

Payment status updates

02

Blocked invoice visibility

03

Finance review ready

Reminders, escalation rules, and payment status are surfaced clearly so the team can approve, adjust, or pause follow-up.

Built for these teams

Useful when collections follow-up needs consistency and judgment

Reminder AI is for teams that need overdue invoice follow-up to happen on time without turning customer communication into a blunt template.

Invoice context
Tone rules
Approval queue

Finance teams

Reduce repetitive AR follow-up while keeping control over tone, approvals, and customer-facing communication.

AR teams

Prioritize overdue invoices, send consistent reminders, and understand what is blocking payment without spreadsheet triage.

Founders and operators

Keep cash moving without personally chasing every customer or rebuilding a collections process from scratch.

SaaS and AI companies

Support recurring, usage-based, and contract-driven invoices with follow-up that matches the customer relationship.

Service businesses

Follow up on retainers, projects, milestones, and custom payment schedules without manual reminders taking over the week.

Customer-safe escalation

Increase urgency without burning the relationship

Reminder AI helps teams move from friendly check-ins to firm escalation while keeping the message professional and tied to invoice context.

Day 1Friendly

Gentle reminder

"Hi there, just a quick reminder that invoice #INV-001 is due. Let us know if you need anything from our side to process it."

Day 7Professional

Payment check-in

"Following up on invoice #INV-001. Could you confirm the payment timeline or share if there is anything blocking processing?"

Day 14Firm

Escalation notice

"Invoice #INV-001 remains past due. Please confirm when payment will be sent, or let us know who should review this internally."

Channels and stack

Connect reminders to the tools finance already uses

JustPaid fits around your existing payments, accounting, CRM, and customer communication workflows so teams can improve follow-up without replacing the finance stack.

Email

Detailed, professional reminders with invoice context and payment links.

SMS

Short follow-ups for urgent or time-sensitive payment reminders.

Phone

Escalation support when a human conversation is the right next step.

Finance stack

Works around CRM, accounting, payments, and customer communication workflows.

Business impact

Better reminder operations show up as cleaner collections visibility

Instead of leaning on broad claims, focus on the workflow improvements buyers can inspect in a demo: fewer manual reminders, faster follow-up, cleaner escalation, and better visibility into what is paid or blocked.

Fewer

manual reminders

Faster

customer follow-up

Cleaner

escalation paths

Better

cash visibility

Common objections

Automate collections follow-up without giving up finance control

The fastest path is usually connecting smarter reminder workflows around the systems and approval habits your team already trusts.

Finance can review, approve, or adjust reminders before they go out.

Follow-up rules can reflect customer value, invoice age, relationship history, and internal approval needs.

You can keep your existing accounting, payments, CRM, and customer communication tools.

Reminder AI is built to preserve customer relationships while keeping overdue invoices visible.

Bring us your hardest collections follow-up workflow

Show us the overdue invoices, escalation rules, customer segments, or follow-up process that slows your team down. We will walk through how JustPaid can turn it into a clearer reminder workflow.